Sportradar Leverages PagerDuty to Further Drive Efficiency for the Company

With more than 1,000 companies in over 80 countries utilizing its services, Sportradar is a global leader in understanding and leveraging sports data and digital content for clients around the world. Referred to as “the source code of sport,” Sportradar prides itself on data availability and sheer speed of delivery to its customers.

“Providing a stable hosting platform and ensuring consistent application delivery are critical to driving revenue streams for the business,” said Christoffer Franzen, Sportradar’s global head of system administration.

A Need for More Operational Transparency

Franzen leads a global unit consisting of several 24/7 operational teams across multiple regions around the world managing and operating a hybrid cloud infrastructure. That said, monitoring and alerting were mostly decentralized across the departments leading to some challenges, including:

• Lack of transparency into overall systems and application health
• Reactive (vs. proactive) incident management
• More steps involved to resolve issues

“We needed a one-stop source to bring transparency into our operational duties, and PagerDuty was a solution that would centralize and standardize our monitoring across different departments.”

— Christopher Franzen, Global Head of System Administration, Sportradar

Gaining Insights to Maintain the Customer Experience

For Sportradar, identifying and resolving issues as quickly as possible are core to ensuring that its customers stay on top of sporting events data as it happens. With PagerDuty, Franzen’s teams gain important context on issues in real time so they can determine faster paths to resolution and preserve the customer experience. PagerDuty’s products enable Sportradar to:

• Surface relevant information from past incidents more easily using Similar Incidents from PagerDuty Event Intelligence
• Visualize the real-time, overall health of the environment using PagerDuty Visibility
• Orchestrate teams automatically through PagerDuty On-Call Management
• Take action from anywhere by leveraging PagerDuty Mobile Incident Management

As Franzen remarked, “We’re able to have one powerful source that provides the necessary visibility and insight to respond faster and more effectively.”

Leveraging Integrations to Improve Response

PagerDuty’s ecosystem of 300+ integrations enables Sportradar to easily centralize alerts from its most heavily used monitoring tools—including Prometheus, which provides more sophisticated views so teams can be more proactive. With the Slack integration, detailed alerts go directly to the right teams so they can immediately take action. “We rely heavily on the integrations with Slack so teams can work directly within the interface and resolve incidents with fewer steps,” said Franzen.

“Sportradar has already seen the clear benefits from partnering with PagerDuty.”

—Christopher Franzen, Global Head of System Administration, Sportradar

Looking Ahead

In the future, Sportradar plans on expanding Event Intelligence even further as the company continuously implements new hosting technologies. It will also add more customization into PagerDuty Visibility consoles for each of its engineering teams, as well as the products within its hybrid cloud infrastructure. As the company looks toward the future, PagerDuty will be an important partner to help Sportradar scale and support its growth through:

• Providing more operational transparency
• Enabling faster response by providing rich context through the PagerDuty mobile app
• Provisioning new services on PagerDuty for any team

“When we were looking into renewing our monitoring and improving our operations, PagerDuty was the name that consistently came up. We are very happy with the results we’ve seen so far and our decision to partner with PagerDuty,” concluded Franzen.

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